Dylan Caldwell - April 12, 2023
Newsdigital marketing - social media - web marketing - web services
Search engine optimization, or SEO, is a crucial part of gaining site traffic. When you look for something on a search engine, there are many things that are done in order to rank website results. When developing and posting content on your website, you should keep in mind that keywords, metadata, backlinks, and interface design are all very important.
Keyword targeting involves using popular keywords in your industry in the website’s content.
Metadata is the underlying data used to describe your pages. Some examples may include the site title, description, image information, and more.
Backlinks are simply links that direct to your website from other sites. For example, if your website is linked to on social media, other blog sites, etc. it is more likely to be ranked higher.
Your website’s interface is the part that users interact with. Properly designing this for mobile, and desktop sites can increase your website’s rankings and make it more user-friendly.
Contact us for more information on SEO.