A website is important for your practice. If a user comes across your website, the impression it makes can likely lead to a conversion. We take the time to make personalization of your website a priority. Personalized websites make it easier for patients to recognize and remember who you are. Not only can patients recognize you, but your website will have the look that you are trying to communicate! The look communicates who you are as a practice. Think of your website as an extension of your practice, if your website is not welcoming and user-friendly, the user will then think of your practice as unwelcoming. Creating a welcoming website will help your patient find comfort in what they are looking to come to you for.
Your search engine optimization (SEO) also plays a large role in lead generation. In an overall perspective, SEO is the process of improving your website to increase its visibility for relevant searches. SEO gets much more in depth than that. Understanding the role SEO plays in your listings is important. In reality, real estate listings are great for SEO. There is a multitude of information that is put into a listing, city name, local address, pictures with descriptions, zip codes, and more! All of the valuable information feeds into Google, providing better, localized results in a person's search.