Ariel Fortson - May 1, 2021
Google My Business is only functional for businesses that have physical locations or online businesses that travel to visit customers where they are. Meaning, if you provide online-exclusive services, unfortunately, you are not eligible to create a Google My Business account.
Whether your business is in a physical location or online-based, Google My Business can help your small business get noticed! Google My Business is a free tool that can be used to bring attention to your business, improve sales, and help with the Search Engine Optimization (SEO) purposes of your business. The great thing about Google My Business is that you can be in control of how your business is viewed and see ways to improve your business for yourself. The feeling of owning a successful small business is beyond comparison; with Google My Business, this tool can help you achieve your business goals!
Google My Business is more than just having your business website show up on Google. It’s a free tool that helps with promoting your business on Google Search and Maps. With Google My Business, you can list details such as operation hours, your business website and address (if applicable), contact information, and more. Because these aspects are completely controlled by you, updating, and editing information is easy. After creating your account, your business is ready to go!
When your business is searched, your business’s information, website, and now including your location on Google Maps will be displayed. For businesses that do not have a website but have a physical location, your business will be displayed on Google’s local search results. With Google My Business, your business will become more visible when keywords are searched, increasing website and, or physical location traffic.
For example, you have a trailer business. When “trailers near me” is searched, your business will appear along with your website, location, and the other information you’ve provided on the first page, along with other businesses that offer similar services in that same area.
Wait there’s more!
With Google My Business, you can have an online presence as you connect with customers. Google My Business allows you to respond to reviews, post photos of products, and announce special offers within the details portion of Google My Business. Connecting with customers through reviews can increase your business’s performance and sales. How does that work, you may ask? When customers leave reviews about your business’s services or products, others take notice. Most customers search reviews before trying something new or investing in a service; Positive reviews promote products and services, thus increasing demand and sales. This is free advertisement! Along with that, these small blocks of text also help with the SEO purposes for your business’s website. Like any other search engine, Google will read those reviews and apply them to your business’s ranking. The more text you have, the better your ranking will be.
With Google My Business, meeting your business goals is made possible. You can benefit from its ability to make your business shine with all its helpful components including, marketing, increasing physical and website traffic, and SEO.
Apart from what Google My Business can do for you, managing and keeping up with it can be tedious work, especially if you already have your hands full managing your small business. Here at Spyderserve, we understand how challenging it can be to run a small business with limited resources. That is why we are committed to bringing web technologies and marketing concepts to small businesses on a budget like you. We extend your services to you to help make your business goals a reality. We can manage your account for you, making the load on your shoulders a little lighter. If you have any questions or want to learn more, give us a call (229) 269- 4108.